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Help with Spam


  BOGUS E-CARDS
Spam they're the purveyors of pills, porn and online gambling sites whose offers clog our e-mail inboxes, strain our computer networks and bilk the less cynical among us out of hard-earned savings.
Even though some of the brightest minds in computer engineering have been enlisted to help put an end to spammers' deceptive and intrusive ways, experts warn that it's a battle that we don't stand a good chance of winning.
One recent example was this summer's flood of electronic greeting card spam that saw inboxes overflowing with e-cards from vaguely identified individuals like "your high school friend." Click on the link, and you'd get a standard online greeting card -- standard, except for the dubious stock tip or porn site ad in place of a happy birthday message.
"They try a new technique, it works, and suddenly your inbox is getting 30 or 40 of these a day," says Brian Bourne, president of Toronto-based, Microsoft-endorsed computer security firm CMS Consulting.
Then, as quickly as it began, the bogus e-cards stopped, thanks to automatic updates to anti-spam software on users' computers and Internet service providers' mail servers. But it just means the spammers have moved on to some new tactic to try to bypass the ever-more robust spam filters and shields. It's an endless, exhausting cycle.
"There will always be some variation, it just gets more and more complicated," says Bourne.
A few so-called silver bullet solutions for the global spam problem have been bandied about, ranging from charging a fraction of a cent for every e-mail sent (costs that would be negligible for everyday users, but massive for spammers who send millions of messages annually) to establishing a universal system in which e-mails are securely "signed" in a manner similar to trusted websites.
Bourne says the idea that seems to have the best shot at succeeding is called sender policy framework, or SPF. In essence it's a relatively simple form of what could be described as caller ID for e-mail, and it would rob spammers of what they desire almost as much as money: Anonymity.
"People doing the unsolicited e-mail and such, they want to be anonymous," says Bourne. "Spammers don't want to say where they're from."

  'GREAT IDEAS'
But SPF isn't yet widely enough used to be hugely effective, and Symantec's Bowers says he's doubtful that any one solution will emerge that will put a significant dent in spam, which his company estimates now accounts for 70% of all global e-mail traffic.
"There's a lot of different great ideas that are out there," Bowers said. "But to say that one of those is going to step up and solve this thing in the next few years just doesn't look realistic."
Part of the Internet's strength is its freedom and lack of any one central point of control, says Bowers. The downside is there's no single governing body that can simply round up spammers and give them the boot.
Which means we may just be on our own in the wilderness of spam. But if we stopped being suckered into offers of pills and stock tips, or learned not to click on phishing scam links and undesirable e-mail attachments, the spammers could ultimately be beaten at their own game.
"If everyone figured out hey, maybe this isn't the best way to buy a product or to learn about a new stock or whatever it is, then there'd be no reason to send (spam) out," says Bowers. "And the messages would just go away."

  SPAM: WHAT YOU CAN DO ABOUT IT
While the tech-heads work on newer and better ways of stemming the flow of spam on a global level, there are tactics you can adopt at home to protect your computer, your time and your precious sanity. Here are three key nuggets of wisdom:
PLAY SAFE -- In 2007 there's no excuse for not having frequently updated anti-virus and spam-filtering software on your computer, whether it's built in to your e-mail program or purchased as a separate package. Going without means a best-case scenario of annoying amounts of junk e-mail, and a worst case of your computer being crippled by malignant software or taken over as an automated "zombie" that sends spam to others without your knowledge. Always use protection.
DRESS IN LAYERS-- Spam-filtering software is a good start, but it's worth adding even more defensive barriers against inbox-clogging crap. Consider using an e-mail service that offers front-line spam shields which inspect e-mail before it even reaches your computer. It's also a good idea to have an alternate e-mail account that you can use when signing up for online offers and such, keeping your primary account as far away from spammers' roving eyes as possible.
SMARTEN UP -- No, this is not the one time when the Nigerian prince/Swiss diplomat/British lawyer is legit and really does want you to have 35% of his $28 million fortune. This is not the one time when eBay, PayPal or your bank really is asking for your sensitive account information via e-mail. This is not the one time when that file attached to a stranger's note really does contain an offer you need to see. It will never, ever be that one time.
One of the best defenses against spam is simple, old-fashioned common sense. Educate yourself on the tactics used by junk e-mailers and learn how to avoid them. Ignorance and gullibility are the spammer's best friends.

 


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